MOEN VS DUPE
The internet is full of Moen dupes, look-alike faucets that promise the same thing for half the price, so we set out to prove how little they actually hold up.
We ran Moen and the knockoffs through the same brutal lab tests, from hose pulls and handle twists to finish corrosion and dead-weight drops, and filmed exactly what happened to each one.
The dupes failed within a fraction of the cycles while Moen kept going, and we captured all of it inside Moen's own lab for the first time in the brand's history.
That footage became the campaign, cut into a series of head-to-head tests that we built out across stills, video, and social so the proof carried everywhere from paid to organic.
We ran Moen and the knockoffs through the same brutal lab tests, from hose pulls and handle twists to finish corrosion and dead-weight drops, and filmed exactly what happened to each one.
The dupes failed within a fraction of the cycles while Moen kept going, and we captured all of it inside Moen's own lab for the first time in the brand's history.
That footage became the campaign, cut into a series of head-to-head tests that we built out across stills, video, and social so the proof carried everywhere from paid to organic.
Faucet Durability Test
Built Tough, Tested Tougher
From dropped pans to accidental smacks, we test with more weight than required to prove Moen faucets hold up where others don’t.
Built Tough, Tested Tougher
From dropped pans to accidental smacks, we test with more weight than required to prove Moen faucets hold up where others don’t.
FINISH CORROSION TEST
Tested to Keep Its Shine
Dupes might shine at first, but steam and sprays take a toll. Moen is tested above the standard to keep looking new
Tested to Keep Its Shine
Dupes might shine at first, but steam and sprays take a toll. Moen is tested above the standard to keep looking new
HANDLE DURABILITY TEST
Every Twist, Stress-Tested
A faucet handle turns 267 times a week, so Moen tests for it and more. Dupes? Well, they failed when the test was only 2% of the way through.
Every Twist, Stress-Tested
A faucet handle turns 267 times a week, so Moen tests for it and more. Dupes? Well, they failed when the test was only 2% of the way through.
HOSE PULLDOWN TEST
Pulled. Retracted. Tested.
We test our faucets like you use them, pulling and retracting again and again and again. Dupes failed before even hitting 3% of our full test.
Pulled. Retracted. Tested.
We test our faucets like you use them, pulling and retracting again and again and again. Dupes failed before even hitting 3% of our full test.
